Campaign Canute | JORVIK Viking Centre

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The Creation of
Campaign Canute

Campaign Canute was the fundraising campaign born out of the devastation to JORVIK Viking Centre following the flooding that affected York in December 2015, which raised over £1.5 million to re-imagine JORVIK and re-open the Viking Centre in April 2017, with generous donations from Trusts, organisations, and individuals.

The work of Campaign Canute goes on, raising funds to help York Archaeological Trust. The Trust is the independent, educational charity that owns and operates JORVIK, and your donation to Campaign Canute will help sustain the Trust’s charitable and educational mission for generations to come.

A popular option is to sponsor a seat on JORVIK’s world-famous ride experience, and become part of the 10th-century city! To explore seat sponsorship or any other type of donation, please email [email protected].

*Please note that replies may be currently delayed, as our attractions are temporarily closed. We will reply as soon as we can.*

Thank you for your support.



Who Supported Campaign Canute?

The simple answer is, people all over the world supported JORVIK’s fundraising effort. After the flooding in December we were overwhelmed with the support we received from businesses and individuals in the city of York, Yorkshire and across the UK, as well as donations from as far afield as Australia and the US.

We were also fortunate enough to have the support of some very well known individuals from the academic, media and literary worlds; including historian, Dan Snow, actor and all round explorer, Brian Blessed and every child’s favourite Horrible Historian, author Terry Deary, all of whom were Campaign Canute Ambassadors.

Discover what they have to say about JORVIK Viking Centre and Supporting Campaign Canute